Amazon PPC ( pay-per-click) optimization has many different angles of approach. Some Amazon PPC strategies are great for boosting your sales and others at lowering your ACOS. There is a way however to get the best of both worlds but it does require a long-term commitment.
If you want your Amazon advertising to continue to produce growing revenue while driving your average cost per click down you’ll need to layout the proper campaign ad foundations first. You’ll need to get a handle on your current ACOS so you can figure out what your bid thresholds are in order for you to stay profitable.
In this video, I’ll outline two Amazon PPC Strategies that’ll help drive your acos down in 2020. By driving your Amazon acos down, you’ll be able to invest more money in your top-performing Amazon PPC Keywords and can ultimately boost your revenue with consistency.
Remember when you’re scaling your Amazon PPC campaigns it’s all about long-term profitability and growth.
If you need a little extra help bringing your Amazon PPC campaigns to profitable levels and accelerating your sales, consider partnering with ZonRush. The best Amazon PPC Management Service that combines the power of artificial intelligence and human optimizations for off the charts sales growth. 😊